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A city so great it takes two states! When you hear Kansas City, you...
Get noticed for less with Transit Advertising On the fence about transit and...
Why it’s time for the Out of Home industry to pa rticipate in the contemporary networked advertisin g ecosystem. “It’s better to be lucky than goo d” is a phrase we know well, but “luck” is, more often than not, convenient timing, rather tha n some mystical force that arbitrarily bestows goo d fortune. Military history is littered with examp les [&hellip
May 8, 2017 On July 1, 1941 before the broadcast o f a baseball game between the Brooklyn Dodgers and the Philadelphia Phillies (Go Phils!) Bulova watc hes ran the first official, paid television advert isement in the U.S. (they paid between $4.00 and $ 9.00, reports vary), and advertising experienced a paradigm shift as screens became the most [& hellip
April 19, 2017 Out of Home (OOH) advertising has l ong been marked as a “traditional” medium. Bei ng the oldest form of media, that is to be expecte d. Today the industry has an immense opportunity w ith the emergence of several technologies to answe r the age-old question “who is in front of my sc reen right now?” Technologies [&hellip